ASHA or AšA (pronounced a-sha) // means 'life' in Arabic, it also means 'truth', 'right working' and 'existence'.
ELEVEN // a number (particularly in repetition 11:11) known to represent the opening of an energetic gateway. In numerology it signifies intuition, insight and enlightenment.
Together, each of these represent the polarities and duality between our physical presence and purpose on this Earth (very NB!) and spiritual awakening which often takes us off this Earth (also very ok!).